Monday, November 1, 2010

Mass Marketing for the Little Guy

This is a new day for marketing if you are over 55. Things have changed and changed quickly plus today there is so much competition and the big competitors make life difficult because they are so expert at mass marketing and can drive prices lower because of their large client bases. The 'little guy' has to become mass market literate and market their uniqueness on a large scale. Attending chamber meetings and the Lions Club will no longer guarantee a flow of business. That Lions member friend may be buying on line from someone across the country and you never know. Today takes more focused and continuous Internet marketing for most small businesses and salespeople who sell many services. I have learned to market via the Internet and you can to--it just takes time and commitment. One of the ways I market myself is youtube magic. Here is my lastest posting.